This is a complete identity redesign. This school has over 40 years with the same logo, with no brand identity as a whole, it wasn’t ready for social media or digital interaction. With Olman Ureña as director, the school start a digital process including identity, website, social media, content creation, admission process, and more, I had the honor to be the one in charge of the whole process. It took almost a year to build it from scratch and to put together all the elements by myself.